Marketing

How to use Headlines to Increase your Landing Page Conversions by up to 138.6%

What is a Headline? The main headline on your landing page is typically the first piece of copy that a visitor sees after they click on an...

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How the 2020 Presidential Election has Impacted Digital Advertising

How this Election is Impacting your Digital Ad Campaigns? 2020 has been a crazy year. Many events this year have impacted every industry, including digital marketing. First...

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The ABC’s of How to Rank Higher on Google Maps

If you’re out to get a significant increase in website traffic, just appearing on the organic search results isn’t enough. You need to rank higher to stand...

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How to Evolve Your Marketing Strategy During COVID-19

When it comes to your marketing strategies, adaptability is key during difficult times. It is important now more than ever to stay in touch with your consumers’...

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Advanced Google Tag Manager Tip - Javascript Utility Variables

Welcome to the first of a series of tips for managing complex tracking implementations in Google Tag Manager. Today we will be discussing JavaScript Utility Variables, going...

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Social Media Success Pt. 3: Make Engagement Easy

In part 1 and part 2 of our Social Media Management Guide, we shared some of the best practices for engaging with your followers. But now we’re...

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Social Media Success Pt. 1: Treat Customers Like You’d Like to Be Treated

A company’s online presence can be the difference between a conversion and being completely looked over. No matter how great your product or service is, if a...

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